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London homes. Your options.

Sell or let?Don't guess.Get the full picture.

Selling could release your capital. Letting could generate income. But what would each option really leave you with after costs, fees and tax?

Free conversation. No obligation.

Red-brick Victorian houses in LondonSell. Let. Or wait.
One property. More than one way forward.

Start with the real numbers

Not just what it's worth.
What you actually keep.

If you sell

What could you walk away with?

Likely selling price, less agency fees, transaction costs, mortgage repayment and any tax due.

Release capital and move on.

If you let

What could you earn and retain?

Expected rent, allowing for empty periods, management, maintenance, financing and any tax due.

Keep the property and its responsibilities.

Then weigh your future plans, financial needs and appetite for being a landlord.

Tax and financing depend on your circumstances. Specialist advice may be needed.

Whichever way you go

Better advice. Fairer fees.

Fixed fees. Not a percentage of your sale price or rent.

Selling

Fixed fee
£4,995Total sales fee

Paid in stages: £600 on instruction, £1,895 on offer acceptance and £2,500 on completion.

Fully managed letting

Fixed fees
£2,495Initial letting fee

+ £249per month equivalent

Management: £2,988 a year, billed in advance.

No VAT added. Fees per property. Third-party costs and optional protection are separate.

Full fees and service terms (opens in a new tab)

Advice before action

A clearer view.
A better next move.

Your free Property Options Review helps you compare both routes using local market evidence and commercial insight.

Our approach is informed by our founder's experience as a chartered accountant and former Big Four partner.

Sell, let or wait. No obligation to instruct us.

Your free Property Options Review

Start with your property and the best way to reach you.

Name, address, email and WhatsApp number. Then pick a time.

Example local area market report

Fulham SW6

April 2026

A local market snapshot, with London figures alongside for comparison.

Sales

Fulham SW6 sales compared with London, April 2026
Market measureSW6London
Days on market77 days49 days
Listings with price reductions28.2%18.2%
Average price reduction8.9%8.5%
Fall-through rate19.7%12.5%

Lettings

Fulham SW6 lettings compared with London, April 2026
Market measureSW6London
Days on market28 days21 days
Annual rental change3.6%3%
Average yield4.9%4.7%

Average tenancy duration across London: 20.3 months.

This dated example uses figures from the published April 2026 Fulham report.

See what’s happening in your area.

Get my local area market report

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